7.28.2012
PUMA RE-SUEDE
Puma got love... And we got love for Puma as well. The Puma Re-Suede is releasing here!
This classic, game changing shoe has influenced style trends for years based on its clean and simple silhouette. The suede material opened doors for all categories. In order to give back, the PUMA Re-Suede uses recycled materials, an idea that is also very hip. Weighing in at less than the original suede, this footprint became even smaller.
The Re-Suedes were initially released last year as a Euro-exclusive release, but due to the buzz it generated and the success it had, it got re-offered in The Philippines as a Sole Academy exclusive.
Only 7 pairs got to our shores so you better rush to our friends over at Katipunan!
The Puma Re-Suede retails for Php 5,350.00. Available tomorrow, July 30, Sunday.
7.27.2012
WELEGENDARY TAFT OPENING TEASER: THE FINALE
The team just got stronger. WeLegendary welcomes VANS!
And the curtain closer. Pushead 2. Fatality!
Game over. Let's go!
WELEGENDARY.
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UNSCHLD 2012 JULY COLLECTION
As their pilot collection for their now monthly release, The UNSCHLD fam knows me too well - I can not say no to their joints, let alone in sick camo prints. All good, though!
The thing is these are extremely limited and each print has its own exclusive release - one via their online store and one on-store drop.
Peep game.
The In-store exclusive joints: I call this the Showtime Magic camo.
The online store exclusive. Flesh hunter.
All of them are available tomorrow - Saturday the 28th.
Lock and load, homies!
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7.26.2012
7.25.2012
EVENT /// NIKE STADIUM NORTH EDSA REOPENS THIS FRIDAY
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WELEGENDARY TAFT OPENING TEASER: DAY 3 "NO WORDS."
I have no words. Big brother @WeLegendary did it again! I missed out on a recent Gourmet release, and I've been salty about it since... This time, I won't let this pass.
PRIMITIVE X GOURMET Quadici. WeLegendary... Take it away:
DAY 3 of "5 days before TAFT".
And surprisingly these babies found its way to our doors.
It
has been about 3 years since we had a chance to carry PRIMITIVE. It's
funny that we share the same founding date on when our shops started.
They
had this collab with GOURMET about a year ago putting interesting ideas
like these subtleties are patent leather foxing that wraps around the
entire shoe. Ballistic nylon and a transparent bottom tread let you know
this colorway was inspired by one of their favorite retro kicks. (If
you are a JORDAN fan, you should know this by now).
We are glad to have Gourmet on our door FINALLY, and glad for them to give us these EXCLUSIVE release for us.
Gourmet QUADICI x PRIMITIVE, SATURDAY.
Primitive X Gourmet. WeLegendary exclusive. This Saturday. Taft Avenue. Just take my money.
I have no words. :)
#SWOOSHLOVE, vol. "NIKE TEAM USA X SUMMER LOOKBOOK"
Got a package from Nike Philippines (@NikePH) yesterday, and it was their MMXII Team USA X Summer Look Book. A highly collectible bundle of literature and photos aimed to describe, dissect and capture the aspiration of a nation, and of a brand, for olympic glory.
This collection of notes and ideas behind Nike's most exciting summer to date is bound by an extremely sexy hardcover finished with touches of gold foil, with some of its pages lined with 3M to literally reflect the technology of the materials.
The inspiration and concept behind each article and footwear are well documented, described in a manner that only Nike's genius can deliver.
Shouts to the good folks at Ogilvy... And of course, to Nike Philippines. Thank you.
#SwooshLoveAllDayEveryday
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7.24.2012
WELEGENDARY TAFT OPENING TEASER: DAY 2 /// LONGLIVE
LONGLIVE
Caps, tanktops, tees... With free stickers!
Available this Saturday at WeLegendary Taft.
WeLegendary just getting started!
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NIKE BASKETBALL 1992-2012: TWENTY DESIGNS THAT CHANGED THE GAME
Can you still remember what you were doing way back 1992? What were you into, what were you wearing on your feet? Where were you when the Dream Team played in Barcelona? Twenty years... Can you remember the changes you went through as a spectator, as a fan - as an athlete?
Twenty years is a long time. I was 7 when I saw the Dream Team play live. It's all a blur now, but I can still recall the excitement quite vividly. I remember Magic more than any other player... That's because I was a fan - twenty years ago, until now. I remember Chuck Daly's suits, Team USA's uniform, and of course - their shoes. Mike's and Chuck's were my favorites, while Pip's and The Admiral's joints came in at close second.
Twenty years is indeed a long time. But that makes reminiscing so much sweeter.
This past week, Nike also took a walk along memory lane. Remembering their footwear creations, inventions and innovations from the past twenty years in basketball. For many of us who grew up in the '90s and '00s, we have a certain bias for shoes designed in that generation. The shoes that came out the woodwork looked wildly experimental; most are extremely ostentatious, and some are just straight out-of-this-world. But that does not take any genius away from the design or the minds behind it. Some of the state-of-the-art shoes that we rock today owe their very existence to these avant garde mavericks of the '90s and the new millenium.
Nike Basketball’s releases over the last 20 years represent the
definition and redefinition of the hoops shoe. A 20-year
work-in-progress. A cycle of delivering the unimaginable, making it
better and then doing it all over again.
Nike designers have instigated multiple movements from 1992 to the
present day. Of course, Nike has been committed to basketball since the
1970s. But new rules in the early 1990s opened up a global stage for the
brand’s elite athletes, changing perceptions of basketball forever.
Branding was minimized, amplified, removed, flipped and then
resurrected. Leather gave way to Durabuck, then pioneering poured foams,
before uppers were fused. Shorts got longer, colorways went metallic
and pearlescent before exploding in a limitless burst of brightness.
Then there was Max Air, Nike Zoom, Tuned Air, Nike Shox and Nike
Lunarlon — assistants in the sole unit for every type of player.
Nike designed for every movement, every dunk on primetime, every
embarrassment in a concrete park somewhere. It matched point for point
the new breed of athletes with their multiple modes of play.
Nike’s design continues to create the rules - conquering its own
achievements to perfect performance for the next wave of icons.
In celebration of the summer of basketball, Nike is revisiting their most
iconic Nike Basketball shoes of the past 20 years. Beginning today,
July 24, the untold stories of these 20 iconic shoes will be released
daily here.
Get ready to nerd out, design-nuts! Because every day we get to dive into inside stories from
designers, original sketches, early ads and graphics, and more.
Keep it here as we celebrate 20 years of basketball evolution through Nike's contribution in footwear design.
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