10.12.2012

PUMA RE-SUEDE COLOR

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PUMA took one of the brand’s most well-known and iconic shoes, the Suede, and re-tooled each component with the highest degree of recycled materials, delivering sustainable style through an unforgettable look and a pop of color to re-introduce the PUMA Re-Suede Color.

An icon of culture, the original PUMA Suede was famous for its bright colours, suede material, and custom lacing techniques throughout the 70s, 80s, & 90s.  Today, the PUMA Re-Suede has been developed using the latest materials and processes in eco-friendly product innovation.

The synthetic ultra suede upper material is created by Toray, leaders in the development of environmentally-responsible materials. The synthetic suede is comprised of 100% recycled polyester fibers and the outsole is made from Double R Rice Rubber.

The new footwear is incredibly light weight, thereby reducing the fossil fuels needed in transport, saving 15 tons of carbon emissions for every ten-thousand pairs shipped.

The Re-Suede will be sold in PUMA’s Clever Little Bag, a cutting-edge innovation in sustainable packaging that replaces traditional shoeboxes.

The PUMA RE-SUEDE Color will be available at Sole Academy starting Monday, October 15 and will retail for Php 4,710.00.

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