Although our countrymen went home empty-handed in the recently concluded Summer Olympiad in London, shoe enthusiasts' hearts were consoled by the amount of olympic footwear gold that has dropped locally in the past month or so.
8.30.2012
THE NIKE BLAZER MID LR DROPPING AT WELEGENDARY
Although our countrymen went home empty-handed in the recently concluded Summer Olympiad in London, shoe enthusiasts' hearts were consoled by the amount of olympic footwear gold that has dropped locally in the past month or so.
8.29.2012
NIKE AIR FORCE 1 XXX PEARL COLLECTION "GOLD"
The 30-year old Bruce Kilgore masterpiece gets reincarnated again! Always a welcome surprise to Uptownheads such as myself.
The great folks behind Nike and NSW updated the classic silhouette with treatment so luxe, it demands Fort Knox level security.
8.28.2012
8.13.2012
BIG PUMA SALE AT PSE ORTIGAS
Our favorite footwear feline is about to drop some goodness this week! Starting tomorrow until the 17th, you can enjoy Puma's great deals (and absolute steals) in their Big Sale over at their Ortigas HQ.
Peep the flier below and head on over to the PSE Auditorium. Don't pass on this!
8.08.2012
NIKE JAPAN INNOVATION HUNT
It's pretty obvious that Nike has been leading the pack in terms of innovative design and performance footwear engineering, but The Swoosh has been owning the marketing front as well. From early slogans that are still memorable today, to the most recent #FINDGREATNESS run - their most inspiring campaign to date - Nike has been changing the game on and off the kitchen.
Take this for example: Nike Japan's INNOVATION HUNT celebrates the brand's Lunarlon and Flyknit success through, well, a scavenger hunt. Items are scattered in Tokyo's Harajuku district and it is up to the people find them. The items to be scavenged include a fixed gear bike, dumbbell, traffic cone, skateboard and a BE@RBRICK toy by Medicom.
Aside from INNOVATION, PERFORMANCE, MARKETING and BRANDING, I guess Nike can put FUN up there in their bullet points for success. If you are in the area or about to hit Tokyo, you might want to check it out here.
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