When I was asked to design a shirt for iCanServe - a breast cancer awareness foundation, I was more than happy to oblige.
I am a survivor myself (of a different, but equally serious type) and obviously I wouldn't turn down any chance of helping other victims and their families cope and recover from this crippling disease.
The concept of the shirt was to take the typical Pink Ribbon and make something that is more meaningful and less obvious. So we fashioned it to a fist, which is holding a black lightning - a symbolism of ones hold and control over cancer.
With that said, Titan will be releasing this very limited edition tee today. Each purchase of the Titan X iCanServe "Hold Steady" Tee entitles you to a one-time 20% discount on all items the next time you visit Titan (any branch), just bring the receipt and a valid ID. This will run until March 31.
To top it all off: All proceeds from the purchase, and I mean absolutely every single centavo, will be donated to the iCanServe Foundation.
Makes you feel good, ain't it? The Titan X iCanServe "Hold Steady" Tee retails for Php 595.00
I can't share much, but trust that Titan is only getting warmed up... :)
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